Adding Value from Cold Call to Contract

Meg Hewitt

Meg Hewitt
Regional Manager, Retail and Consumer Goods

Caroline French

Caroline French
Director of Mid Market Sales, North America

Cara Felleman

Cara Felleman
Director of Sales Development and Inside Sales


WED. MAY 15, 6PM


nEW yORK, NY 10016

About WISE

WISE is a digital platform dedicated to developing the next generation of female sales leaders. Our mission is to combine the best of online and offline career resources to connect members, share knowledge, and grow community.

We run quarterly leadership events with amazing speakers who provide thought leadership on top-of-mind topics from the community.


Event Details

We’re excited to feature panelists who have extensive experience growing their careers at high growth startups.

Our discussion will focus on the challenges overcome and wins these fierce leaders have accomplished to obtain the roles they have today.

Please note: 

Audio transcripts, videos and photos will be taken at the event. As an attendee or panelist, you acknowledge that recordings, videos and photos will be taken and that such recordings, videos and photos may be used for promotional or marketing purposes, including on our website and social media channels. If you do not consent to your photo, audio recording or video being taken, please notify us prior to the event.

NO AGENCY RECRUITERS as per sponsors’ request.

Guests must be 21+. Please bring ID + ticket to event.

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Meg Hewitt
Meg Hewitt    

Meg is the Regional Manager of Retail and Consumer Goods at Salesforce. Salesforce is a cloud-based customer relationship management (CRM) platform for supercharging every part of your company that interacts with customers — including marketing, sales, commerce, service, and building apps. Previously she held sales leadership roles at Handshake Corp.

Caroline French
Caroline French    

Caroline is the Director of Mid Market Sales, North America at AdRoll. AdRoll is the E-commerce Growth Platform helping over 37000 brands grow revenue through seamless marketing and ads. Previously she held sales leadership roles at Orion Trading.

Cara Felleman
Cara Felleman    

Cara is the Director of Sales Development and Inside Sales at Resy. Resy powers the world’s best restaurants, using technology to imagine the future of hospitality. Previously she held sales leadership roles at Bitly and Single Platform.


6:00 – 6:30


Drinks and Snacks

6:30 – 7:30

Panel Discussion


– Meg Hewitt @ Salesforce

– Caroline French @ AdRoll

– Cara Felleman @ Resy

7:30 – 8:00



8:00 – 8:30


Drinks and Snacks

Where and when

Silicon Valley Bank, 387 Park Ave S, 2nd Fl, New York, NY

Wednesday, May 15 at 6:00pm

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